Gay and lesbian tourism: The essential guide for marketing

Provides a foundation of knowledge on gay and lesbian market segment. There was a problem filtering reviews right now. Find a copy in the library Finding libraries that hold this Gay and lesbian tourism: The essential guide for marketing Packed with best case examples and practices of existing gay tourism initiatives and campaigns, this engaging text provides analysis and context that addresses some of the burning questions in this area, including the potential negative consumer and stakeholder reaction, and strategies to educate the local hospitality community.

Your Web browser is not enabled for JavaScript. Jeff Guaracino's new book underscores that effective marketers know their promise is hollow if workplace policies are not fair for LGBT employees.

The Philadelphia Get Your History Straight and Your Nightlife Gay campaign has been recognized by two industries travel and public relations with best of the year awards for consumer marketing and public relations. Not for ILL. Add a tag. For gay and lesbian travelers who aren't sure if they are going to be welcomed for who they are, an invitation is definitely needed.

Gay and Lesbian Gay and lesbian tourism: The essential guide for marketing is chockablock with actionable advice from the pioneers in gay travel, who will help you avoid all-too-common pitfalls and position your gay tourism campaign for success.

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Sell on Amazon Start a Selling Account. An hour outside of Barcelona by Gay and lesbian tourism: The essential guide for marketing, Sitges runs themed events targeted at the gay community. This unique introductory resource provides a broad foundation of knowledge on the gay and lesbian market segment.

One of the other interesting aspects was the section where they broke up the world by chapter so you can see how different areas treat those in the community, how to adapt policies to the culture and what challenges are faced in those regions. Our Destination Timeline highlights the major ones.

Check out our accomplishments by the numbers. Deals and Shenanigans. The Philadelphia Get Your History Straight and Your Nightlife Gay campaign has been recognized by two industries travel and public relations with best of the year awards for consumer marketing and public relations.

  • While homophobia and ignorance still exist, never in modern history have LGBTQ people been as visible as they are today. Starting with the Netherlands in , today gay marriage is legal in 27 countries.
  • The Philadelphia Get Your History Straight and Your Nightlife Gay campaign has been recognized by two industries travel and public relations with best of the year awards for consumer marketing and public relations.
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Gay and lesbian tourism: The essential guide for marketing

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